Brand identity and scope: Cat food, care, toys and drinking fountains. The official brand story provides context, not independent proof that every product performs alike. Source checked 2026-10-11.
Catit says it was founded in 1999 and developed into a cat-specific brand covering food, treats, care items, toys, carriers and furniture. The original Flower Fountain is described by Catit as an enduring design in that portfolio. That cat-only positioning makes its fountain features directly relevant to different feline drinking preferences, yet no brand history can guarantee a particular cat will use a fountain. Brand source.